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Home | About NewswireToday | Top Articles | Tell A Friend | Contact | PREMIUM | Sign Up Free! NewswireToday - /newswire/ - Whitney, TX, United States, 05/17/2008 - World Internet Summit The World’s only Internet business event that makes money LIVE on stage in front of attendees, Dallas Texas, on May 22nd -25th 2008 . According to the event coordinators, Tom Hua and Brett McFall, “the event brings cutting edge ideas and information that is the only one of its kind that brings worldwide success. This event surpasses any other because it is the only one that holds the “internet challenge” where we make money LIVE from the stage of the event. However, only a limited number of people can be let in the room to witness this event, so attendees must claim their seats immediately so that they can make the cash and begin living the Internet lifestyle just a few short weeks from now. There will be the best experts and Internet gurus in the lineup of attendees and speakers at this prestigious event including Stephen Pierce, Armand Morin, Brett McFall, Tom Hua, Adam Gingsberg, Joel Comm, Mike Stewart, Sean Roach, Joel Thieren, Debra Thompson Roedl, and Christopher Gueirrero. read more

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Having an autoresponder series set up is like having a personal sales machine that is working 24 hours a day, seven days a week. Not only can this help you in your business and build up customer loyalty, it can also help you in your sales. As a matter of fact, many people that have tested this theory out have found that it takes up to seven messages for an individual to actually decide to purchase your product. That is the reason why having an autoresponder is the perfect way for you to be able to boost your sales without actually doing any more work.

Of course, it is important for you to make sure that everything is set up properly in advance. In fact, you can’t overlook any detail when it comes to getting your autoresponder series right. For example, you would not want to jump right out of the box and begin selling to them as if you had a relationship already established with them. It is always a better idea for you to establish the relationship first with an introductory e-mail and then to quickly follow-up with a subtle sales letter just a few days later. By building the relationship in advance, you are making it more likely for them to be willing to pull out their credit card and actually buying what you’re selling.

Another part of getting more sales with your autoresponder is making sure that everything is personalized. Most autoresponder companies will give you the ability to collect personal information along with the e-mail address. Although you could collect everything from their Social Security number to their ZIP code, you would lose a lot of subscribers if you are making them jump through too many hoops. Having their e-mail address and first name will be sufficient for you to be able to personalize both the e-mail in the subject line in order to get them to open the message and to read it.

Finally, don’t overlook the power of continuing to contact these individuals after the autoresponder series has been completed. It is very important for you to have regular contact with them and some individuals will look forward to your e-mail and may even buy one of your products, several months or years after the initial contact. As your list continues to grow, you will see more benefit if you continue to contact them on a regular basis, indefinitely.

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There are two basic ways for you to make money with your website. Either you can pull in new people to your website on a regular basis in the hopes of selling to 1 or 2% of those individuals or you can pull more money out of your existing visitors. Of course, it is a good idea for you to have a regular new stream of visitors coming to your website but ignoring your existing visitors is simply leaving money on the table. One of the best ways for you to pull money out of these existing visitors is with regular contact through an autoresponder series. If you have had less than desirable results by using an auto responder in the past, here are three ways that you can improve those results and be happy with your efforts.

First of all, you need to make sure that you are reaching your customers on a personal level. Many individuals who use an autoresponder simply blast out a sales message whenever the person first subscribes to the list. Although it is not necessarily a bad idea to try to sell to them on the initial message, it is much better if you do so as a secondary cause. The first thing that you should be doing is to introduce yourself to these people and to give them good information so that they know what to expect in the future. This will make it more likely for them to purchase your product when you do finally try to sell it to them.

Another important thing that many people skip is the power of the thank you page. This is the page that is presented to individuals after they initially sign up for your newsletter. You can do one of two different things with this page. If, on the initial squeeze page you were actually selling a product then you can either resell that product on the thank you page or try to upsell them since you know that they are interested in what you have to say.

Finally, don’t overdo the amount of e-mails that you’re sending to these people. There is nothing wrong with sending out a weekly message through an autoresponder but if you send too many, people will get overwhelmed with the amount of e-mail that they are receiving an opt out of your list.

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Try it for yourself and see how easy it is to explode your income. You’ll wonder how you ever got along without it!

Let’s face it, traffic is the life blood of any business. Without it, the business or website is useless and a waste of time and effort. Yet many webmasters do not know how to get the kind of traffic they need to really prosper. As a result, many spend great deals of money on first one kind of advertising then another. After awhile they get frustrated by the lack of results and give up.

These webmasters follow a simple (if misguided) idea that if they throw enough traffic at a particular website something will stick and they will make a sale. While this idea can be true, it is an expensive way to promote. More than likely, it will end in failure.

There are two basic types of traffic to be had online. Targeted traffic and untargeted traffic. Targeted traffic is what all webmasters crave it is harder to get and retain but more profitable. Untargeted traffic is considered by many as a waste as it doesn’t really get the webmaster who uses it any real sales. Certainly not enough to make any real profits.

Just think, if a webmaster is buying untargeted traffic, he may, in fact, get it. But most of this traffic will be from people who are not really interested in the products but are being paid to simply visit the site. The webmaster may see a few sales, but the odds are against it. These people will move on to other sites and likely never return.

On the other hand, if you are getting visits from people who are honestly interested in your product or service, then your chances for sales go up considerably.

How To Find Quality Traffic

The statement above begs the question, where do webmasters find that kind of traffic? The answers may surprise you.

THe biggest source of traffic to date is the search engines. In fact, some of the best means of generating targeted traffic also have the added benefit of influencing the search engine rankings. One good example of this is in the form of article marketing.

For each original content article that is put out becomes a front page for the website is represents. Strategically assigning relavent keywords to those articles can help get the articles ranked in the search engines, which can benefit the site. The articles need to be of good quality to capture the reader’s interest enough for them to visit the site. Ironically, the articles will often show up in any given search before the site they represent do.

Reciprocal linking, or link trading, is another means of building quality traffic while benefiting the search engine rankings as well. The benefits to this type of traffic building come in two primary forms. The first form is through the links themselves. The website with the lower page rank benefit from the traffic overflow. The other, higher ranked, website benefits as well but to a lesser degree.

Both websites benefit to one degree or another from the links themselves as they are measured in the search engines to determine importance and ranking.

Finally, one excellent way to gain targeted traffic is to write a report and give it away. You can use nearly any media but free reports are a good low cost starter. This is one form of viral marketing. It is considered to be the best marketing technique that any webmaster can use. The quality traffic generated is the most profitable.

It is important to keep in mind that targeted traffic is sometimes harder to get. It also takes longer to get it started as opposed to e-mail marketing and the like. But the advantages of targeted traffic are far superior than untargeted traffic.

Check out RP Smith’s hot new website and get your free traffic building gifts at: www.e-profitsubmissions.com/

Who is our target market? Most people marketing “make money” products are going after the wrong crowd.

Do we market to “opportunity seekers”? Absolutely not!

This is so critical to understand right now. Opportunity seekers are people who have filled out a generic “make money from home” or “work at home” ad.

These people most likely have never owned a home business in the past and certainly do not know the specifics of our industry.

When you work with these types of leads and traffic, you are setting yourself up for a whole lot of frustration.

The majority of these people won’t even be looking for a “business” or to invest any capital to get started in something. They are just looking for JOBS from home.

You could market “work from home directories” to these people but most of these are just deceptive ploys to get them to start a business and do not offer any real value. It makes more sense to market to entrepreneurs who are serious about really making a living from home.

The average person searching for “make money from home” information probably doesnt even know what the terms “affiliate” “IM” or “M.L.M” mean in the context of what we do. They are not educated marketers.

Why on earth would we want to pay money to contact this type of traffic? But that is exactly what many of our home biz programs are telling us to do.

I have spent literally thousands of dollars marketing to opportunity seekers and the results were poor at best. Yes, I was making sales but rarely did I turn a profit.

What really skyrocketed my income was when I began marketing to OTHER home biz marketers! After several months of marketing to generic opportunity seeker traffic, I became fed up, sick and tired and started searching for a better way. I finally discovered the very principals I am sharing with you in this course and it forever changed my results.

So, with all this in mind, here is exactly who we want to be marketing to…. OTHER EXPERIENCED Home Biz MARKETERS. Yes, people who are already in our industry, people who are already educated and have been through the trenches already. Successful or not, at least they understand the basics!

This is direct marketing 101. Market to product buyers not opp seekers. There is no better prospect for your business than another home biz marketer. I’ll take 10 good home biz marketer leads over 300 opportunity seeker leads any day.

Hear is the best part… There are hundreds of home biz programs and networks out there with frustrated marketers looking for good advice on how to achieve success. They are being crammed with bad advice and they know it by their lack of results. We provide these same people with quality, timeless, PROVEN marketing strategies and they will come running.

Now we must attract these marketers in a “certain” way. This word “certain” is so critical as you go through this course.You may have 6 parts of a 7 piece puzzle done the right way but if that last piece is mis-shaped then you will never have a complete puzzle.

It is the same here. Our job is to “attract” other home biz marketers. Here’s how.

#1… Capture them into your email database - (control)

#2… Provide them with valuable affiliate marketing information (rapport/credibility)

#3… Subtly show them your”front-end” product (funded proposal)

The next step, that I am going to share with you now has to do with the specifics of how you manage your email database.

See, once you have captured someone’s email address, it is so important that you treat them with the utmost care.

These leads are literally your “golden goose” and you want them to live a very long and healthy life.

To do this, you must care for them. Never overfeed. I believe in contacting your database every two to 3 days, no more than this. Unless you have an e-course or multi series how to guide to offer up front, that is ok. After that initial period shoot for about 2 to 3 times a week…

And when we contact them, we do it with the intent of providing an extreme amount of VALUE. Never ever, send out blatant ads for different home biz programs.

Your duty is to provide an environment where the leads will grow to know you and trust you over time. When these leads joined your list, they did it with the intention of learning how to better market their own affiliate programs. So, the timing for them may not be right to jump into something new right away.

But, if you treat them with care and provide extreme value that will help them with whatever they are marketing. You will win them over so that when the time is right for them to join something new or buy a product … they will choose to buy with you.

This relationship you develop with your list is your “Golden Goose.” Do it right and it’ll give you gold week after week after week!

Debbie Penner, a seasoned marketer has been using a paid proposition lead capture system with great success. If you’d like to take a look at this proven, predictable method for building your own lifetime of residual income, and even try it out at no cost,Click Here

People seeking information on any topic are a perceptive lot. They know what they want and why they want it. They also know fast when they’re not getting it.

A person who decides to read one of your articles on a website, in a magazine or in a newsletter wants good information. If they want to read for escapism, they will choose a story or the comics. A person reading an article has a specific purpose: to get something out of the article to help them get something else. The something they hope to get from your article is how-to advice, tips, insights and the like. The something else they hope to acquire from what you give them in an article is:

* a new way of doing things
* an improved way of doing things
* information about a new product
* information about a new service
* inspiration to carry on towards a goal
* remedies for solving problems
* direction on where to find additional resources

If your content gives them one or more of these things then you are doing your job as an information provider. Your readers begin to trust you; the more quality content you give them, the more they trust you. You build a strong relationship with your readers who then consult you through your articles and websites on a continual basis. If you sell a product or service, you need to establish trust between yourself and your potential customers. When they trust you as a knowledgeable source of information, they will trust your product or service.

Quality content in articles builds trust because a person sees you as someone who has their best interests at heart. They see useful information presented in an intelligent manner that answers questions and provides solutions. They will devote time to your writings because they see value in them. If they read an article and find they’ve read words that tell them nothing, they feel cheated. They know they have spent time with nothing to show for that time but an empty feeling.

Today, people demand quality for time or money invested. Think of it; you plunk down your hard-earned dollars to see a film that received a great review in a newspaper. You sit in the theater watching and half-way through realize you’re watching an over-hyped B picture. Your time is wasted, your money is gone and you have no positives coming out of the experience. You no longer trust that movie critic, or the filmmakers. You invested time and money for the newspaper to read the review. You also invested money and time to watch the film. They gave you nothing of value for what you invested.

It’s the same with your article content. Give readers a pleasurable experience that gives them something valuable. Useful information imparted to them is something they can employ in their lives to greater gain. If they achieve, acquire or improve in something because of information and advice you gave them, you become gold in their eyes. They will seek your wisdom out again. You are their personal expert that they rely on in a particular field. They trust you. Be that source they seek out next time they need relevant information. Provided value for their time spent reading your article.

People seek knowledge sources when they feel they don’t have full grasp of a subject. When you help them gain understanding through quality content they file you and your business’s name away for future reference. This is especially true when they need a product, service or any information on a regular basis.

Say you need a computer software package and need information on how to utilize its capabilities across different aspects of your business. Someone who is an expert in that software is someone you want to seek out. You want information from them on how to use the software in your particular business. When they give you that information and it works when you try it in your business, you appreciate their expertise. You know they’re a source to keep for future reference.

That’s how you want others to look upon you after they read one of your articles. You want them to think, “Hey, this person knows what they’re talking about. I never would have thought of that.” When you have them thinking that, you’re on you way to building relationships that span across decades of business operations.

Brad McGovern is the Marketing Manager at
Article Marketer, and offers advice and news of note to article marketers. Watch for
more from Brad in the coming days!